You built it. Now put it on television.

A full day in a professional television studio in Orlando
A produced film about your business, yours to keep
Submitted for an IMDb credit under your name
A page in Global Success Magazine
A virtual masterclass on how to use all of it

Wednesday 9 December · Orlando, Florida · Eight chairs

You are already good at what you do. The problem is that nobody can tell before they talk to you.

Hi, it is Dr. Lynda Barnes.

Let me tell you how this started, because it did not start with me deciding to build a television network.

It started with me buying a seat on somebody else's show.

I flew to California, sat under the lights, did the interview, and came home with footage and two IMDb credits. It worked. And on the plane back I thought about every business owner I know in Central Florida who would never spend that money, never book that flight, and never see the inside of a studio, and who deserved to be seen just as much.

So I built one here.

She has already decided, and you were not in the room

Before anybody books a call with you, they look you up.

By the time you are on the call together they have formed a view, and you had no part in forming it.

Go and look at the people winning the clients you want. You will see the same things every time. Footage. Photographs that were not taken on a phone. Their name next to something they did not publish themselves.

If everything a stranger can find about you was published by you, there is no outside evidence that you are who you say you are.

It does not matter how good you are. They cannot tell yet.

What you have probably already tried

Posting every dayThe cheapest option and the most expensive one. Hundreds of hours a year, and every claim a stranger finds is still published by you

Paid adsA working minimum of around $1,500 a month before you know whether it works, and it stops the day you stop paying

A publicist$1,500 to $3,500 a month, usually a six month minimum, and placement is never guaranteed

Produced video$1,000 to $10,000 per finished minute, and most of it never gets a credit attached to it

Those things buy attention. None of them buys the thing a stranger uses to decide whether you are serious.

The day

What a day in the studio actually is

You arrive at a working television studio in Orlando. Not a corner of an office with a ring light. A lit set, three cameras switched live, broadcast audio, and a technician in the room for every minute of the day.

Makeup first, with a professional artist who is there for the whole day, for everybody.

Then your interview.

Expect the first minute to feel like nerves and everything after it to feel like the best conversation you have had about your business in a long time.

Between takes you are photographed on set. We have lunch together with the other owners who came for the same reason you did. In the morning we sit down as a group and work on how you are positioned, which is the part most people never get help with.

Then it is finished, and a few weeks later the film is yours.

Television studio with three camera pedestals, a news desk and an interview set — Three cameras, switched live

Studio interview set with sofas and a wall-mounted display screen — The interview set, where features are recorded

Control room with vision mixer, audio desk and multiview monitors — The gallery. Programmes are switched live, not assembled later

Studio facilities at Oasis Studios, Orlando, Florida.

What you leave with

A produced film about your business, filmed on a professional set
The raw footage, yours to use in your own marketing
Social cutdowns, cut from the same interview
Photographs taken on set
A permanent page with your name, your business and a link to your site
Submission for an IMDb credit under your name
The Entity Setup Guide, so your name reads the same way everywhere a search engine looks
A page in Global Success Magazine, with the Feature
A virtual masterclass on how to use all of it

Every one of those is defined, dated and delivered. If your footage is not with you within twenty one days, your fee is refunded in full.

About the IMDb credit, honestly

A credit comes from being in a production. That is the entire mechanism, and a place in a real production is exactly what you are buying.

We submit every subject. IMDb decides, and I cannot promise you what they will decide.

What I can tell you is that it worked on me. Twice. From exactly this process. You can look my name up and see them.

And about the audience, equally honestly

You walk out with the film, the credit and the page.

I name a platform here on the day it is carrying an episode anybody can watch. I would rather do that than sell you a number I cannot prove.

What you get holds its value whatever the view count does. A real film. A real credit. A page with your name on it. And a place in the first season rather than the fortieth.

That is why this price exists, and it is why it will not exist after a season has aired.

Included

And then we teach you to use it

Most people walk out of a studio with a folder of footage and it sits on a desktop. That is the part nobody helps with, so it is the part we built in.

A virtual masterclass after your filming day, online, with everyone from the block.

Your footageWhat to actually do with it. Where it goes, how it is cut, how it works on your site, in a proposal and in an email signature

Your nameOne name everywhere. Your canonical name, the one sentence that describes you, and the audit of every profile that currently disagrees with both

The technical partDone together on screen. Person and Organization structured data, the sameAs list, Google Search Console and your Business Profile

CorroborationWhat your new credits unlock, and an honest assessment of whether Wikidata is appropriate for you

About Google Knowledge Panels, honestly

Nobody can apply for one. There is no form, no fee and no agency with a back channel. Google generates them when its systems are confident about an entity, and anyone telling you they can get you one is selling you something.

What you can do is build the conditions, which is the only part anyone controls. Your feature is one of them. A page on a network domain, a broadcast credit and a submission to IMDb are exactly the kind of independent sources this depends on, and they are the thing most business owners can never get.

Wikidata, equally honestly. It is appropriate for some people and not for others. We will tell you which one you are rather than filing something that gets deleted.

You also keep the Entity Setup Guide, which is the written version of the masterclass.

The chairs

Why there are only eight

The studio and the crew are booked for one day. Wednesday 9 December.

A Feature takes about seventy five minutes of that day. A Spotlight takes about thirty. When the minutes are gone, they are gone, and the next block is in the new year.

Spotlight

A 12 minute interview on the set

The produced film and the raw footage
Social cutdowns and on-set photographs
Your episode page and IMDb submission
The Entity Setup Guide
Makeup, lunch and the full day
The virtual masterclass

Feature

A 15 minute film built around your story

Everything in the Spotlight
A longer film, built around your story
B-roll of you and your business at work
More cutdowns, cut for your channels
A page in Global Success Magazine
The virtual masterclass

Founding season rates are on the booking page. Send the form below and I will read it and send you that page. Fifty percent holds your chair, the balance is due by 25 November.

Who this is for

Right for you if you are good at what you do, your visibility is behind your ability, and you can be in Orlando on 9 December.

Not right for you if you want to sit at the back and watch. You will be on camera and on the record.

One more thing worth knowing

There is a longer format on this network called The Success Doctor, twenty six minutes that goes all the way into a business and reaches a diagnosis on camera.

If that is closer to what you want than a Feature, say so on the form and I will tell you what a day on it looks like.

Applications

Apply for a chair on 9 December

Every application is read by a person, which is me. The booking page, with the rates on it, opens the moment you send this, so you can hold a chair straight away. If you would rather talk it through first, say so in the box below and I will send you a time.

The form is just below.